Shot on location for KEA PEAK.

This badass new brand of visors is a woman specific start-up company that is totally going places. Founded by Abby Morten in Reno, NV, this homegrown lady boss has pioneered a modern version of the popular 90’s visor. A trucker hat, visor mix-match hand sewn by women for women. And they didn’t even ask the dudes. Pull up your locks, pull on a visor and slay. Because messy buns are less a fashion statement and more a war cry to get things done. #upyourvisorgame #freethebun

This inaugural shoot took place on location in Reno, NV when it was just still too damn cold and snowy to take the epic summer pictures we really wanted. But, business is business and we had to start somewhere!