Shot on location in what is personally deemed ‘the creepy forest’ and the icy waters of Donner Lake, CA. With the ever-serious and seriously moody trio of men that is Justin, Kevin and Joel of the band Big Amygdala.
These dudes are so legit. Their musical talent is off the charts and the lyrics to their original songs, written by Justin McMahon + Joel Ackerson, are poignant, emotive, and full of real life personal stories. They are mysterious and deep and toy with the mainstream epidemic of toxic masculinity while wearing their feelings on their sleeve. The catch22 is intentional and powerful.
As individuals, they are good-natured and funny and artsy and thoughtful and brainy. As a team, they are unstoppable and adventurous and willing to do pretty much anything for a shoot…including getting in an icy-cold body of water in their Sunday best.
Project shot for first marketing release in 2024.